Big Action Levision Says US Market Wants to Buy VIZIO

According to foreign media, LeTV, the leader in China's Internet TV industry, will bring the North American LCD TV brand VIZIO into the bag, and this news undoubtedly puts a heavy bomb in the industry.

Speaking of VIZIO, many domestic users do not know much about it. In fact, VIZIO has a pivotal position in the world TV market. Founded in 2002, VIZIO, headquartered in Irvine, California, is the largest smart TV manufacturer in the United States. As the leading brand of smart TV in North America, VIZIO reached the first place in the TV market in North America, and is in line with Samsung in the North American TV market, becoming the first American brand to lead the United States in major television sales markets in more than a decade.


In 2016, VIZIO shipped about 8 million LCD TVs. According to forecasts, if LeTV enters the world of VIZIO as expected, global LCD TV sales will surpass SONY at one stroke, reaching sales of 14 million units and entering the top five global thresholds.

In fact, before LeTV, many domestic TV manufacturers accelerated the layout of overseas markets, including Hisense’s acquisition of Sharp North American trademark use rights, TCL’s acquisition of Sanyo’s in Mexico, and Skyworth’s acquisition of Toshiba LCD TV brand use rights in South East Asia. Mergers and acquisitions of VIZIO are even more significant. This acquisition is not only a stage for LeTV to connect with the world's giants such as Samsung in the world’s highest-end North American market, but will further strengthen LeTV’s influence in the international market.

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